India’s Largest online portal plans to expand its offline reach PAN India in tier 3 & 4 cities by 2020
New Delhi: As a part of an aggressive plan to expand its offline footprints throughout India, leading online healthcare portal 3hcare.in, recently launched its first diagnostic lab. The online portal has started off with Kosi and is planning to gradually ramp up in other locations in Haryana and western UP soon.
The pathology labs will operate under the name ‘3Hcare Labs’ which assures same day delivery of reports and free home sample collection to all the neighboring customers. The lab is undergoing ISO certification and will soon be receiving NABL accreditation.
“The diagnostic sector in India is poised for a heavy growth due to the rising demand for healthcare. In more than 80% of the cases, pathological results play a vital role in decision making for further treatment which constitutes to one of the most significant aspects of medical care in India. Diagnostic sector thus has a substantial impact on the continuum of quality healthcare and building a preventing care network for better diagnosis of health issues.” Says CA (Dr) Ruchi Gupta, Founder & CEO, 3hcare.in
With tier 3 & tier 4 cities devoid of even the basic healthcare services like diagnostics, are in demand for critical attention. With advancements in the technology, basic pathology labs do not necessarily require the presence of specialized doctors but in fact, through its command centers reporting of test results can be done with ease and the patient can be directed for the right treatment.
Due to the absence of qualitative certification and entry barriers, local diagnostics in tier 3 &4 cities are thriving. In such a scenario, 3hcare labs (which is well established as 3hcare.in in the online segment) has a greater scope for penetration and a stronghold in these villages and towns in the offline segment as well.
“There is a gigantic gap between the availability and the demand for pathological labs in small villages and towns which is a promising potential for growth. With a tremendous rise in population, the upsurge in chronic ailments, insufficient availability of diagnostic centers and demand for accurate and timely medical care, 3Hcare Labs aims to provide the best quality pathology services here.” Added Dr. Gupta
There is a change in the pattern of disease, now more and more lifestyle-related ailments like diabetes, hypertension, cholesterol, and cardiovascular disease are on the rise which is not only confined to tier 1 city. Around 30-35% of the total cases are reported from tier 3 & 4 cities, which needs to be managed through regular tests. To cater to quality services, 3Hcare Labs offers better and consumer-friendly services like home sample collection and timely reports.
The online portal that has been pioneering in providing the best diagnostics services at the doorsteps also provides plan my surgery feature to get timing and availability of treatment or surgery from the best-accredited hospitals across India.
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